BY KAREN BOSSICK

The new owners of Sun Valley Mustard will celebrate the 40th anniversary of their company with a party from 4 to 6 p.m. today—Friday, Nov. 8—at the Sun Valley Culinary Institute in Ketchum.

The party will feature mustard-inspired delectables created by Sun Valley Culinary Institute students and chefs.

The party will also feature beer from Sawtooth Brewery, which provides the amber ale Sun Valley Mustard uses in its amber ale mustard; cider from Meriwether Cider Company in Boise and hand-crafted nuts from City Peanut of Boise, which provides a line of nut brittles, gourmet popcorns such as caramel apple, and nut butters.

Sun Valley mustard plans to collaborate with City Peanut on a forthcoming project.

Sun Valley Mustard, which had been headed by Josh Wells, is one of the longest locally owned companies with local production. Ryan Rosmarin, Alex Langerman and Patricia Florescu took it over in December 2023 and continue to operate it from its Hailey headquarters.

During the past 11 months they have rebranded it with the original Sun Valley mustard logo from 1984,  established new partnerships and created new product releases, including expanding their product line to include a mustard seasoning.

“This is all about our customers and supporters, our mustard-loving friends and those who help us in our mission of spreading mustard. And it’s a chance to share some of what we’ve been working on,” said Rosmarin.

Sun Valley Mustard’s mustards are crafted in small batches using all-natural nutrient-rich ingredients with no artificial flavors, colors or preservatives. Its unique flavors make the mustards versatile for sandwiches, sauces, dips, marinades and dressings.

“Since its founding in 1984 by Lois Allison, Sun Valley Mustard has been enjoyed by generations,” said Langerman. “Our mustard has always been well loved in the Valley, for which we’re deeply appreciative. Forty years of history is the real deal, and this event is a thank you to the community and organizations that continue to support us.”

Sun Valley Culinary Institute’s Executive Director Karl Uri said that Sun Valley Mustard has been a big supporter of the Culinary Institute, which provides a professional culinary education for students and food enthusiasts focusing on local food sources..

“We could not be more excited to be part of this milestone for Sun Valley Mustard,” he added.