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Poodles Go Big at Scottevest
Thursday, September 15, 2022


Scott and Laura Jordan’s standard poodles have found their way into children’s books, puzzles, mugs, dog bowls, stuffed animals and flashcards meant to teach children their letters.

Now, four of their poodles stand 16 feet tall as they look out over Ketchum from the windows of the Jordans’ Scottevest flagship store, which markets sporting vests, dress clothing, blouses and skirts.

Workers recently completed installing a mural of the poodles using a photoshopped photo Jordan took of the poodles inside his BMW outside the Sun Valley Lodge.

“We wanted to give it as a gift to the community. I suspect it’s the largest poodle photo out there—I know it’s the largest photo of four poodles out there,” said Scott Jordan.

Jordan said he came up with the idea as he evaluated how to reskin his building. It turned out that skinning the building with the window coverings was the simplest—and most fun—option.

The poodles’ picture was printed on heavy quality perforated vinyl, or window perf, which contains pin point-sized holes that allow people to see out of the building but not in. It’s similar to that used to wrap three of Sun Valley Resort’s gondola cars.

A Twin Falls company spent two full days applying the sticky covering, blowing out wrinkles with a propane torch.

The covering on the south side of the building is 16.5-by-45 feet and includes a scene of snow-covered Baldy that one of Jordan’s friends took. Look hard enough and you’ll find Margaux—the couple’s original poodle-- in the upper right corner with a cloud while another dog named Lucy plays frisbee above the door.

The side facing the mountain is 16.5-by-32 feet, leaving uncovered glass in which viewers can see the actual reflection of Bald Mountain.

The poodles haven’t yet weighed in with their opinion about the new artwork—presumably, they’re too busy with their noses to the ground or eyeballing the bicyclists and pedestrians out on the streets to look at up at the building.

And, heck, they are used to Dad—their own personal poodle paparazzi--taking pictures of them wherever they go.

“I judge people by their reaction to the poodles,” said Jordan. “Happily, most smile and take pictures of the poodles themselves. During the pandemic, though, I saw a lot of people passing the car without smiling, and that’s how I realized how stressed people were.”

Jordan hopes the poodles will become a mini tourist attraction.




“I hope when people come to Sun Valley, they’ll say, ‘You’ve got to go to the Pio, you’ve got to do such and such, and you’ve got to go see the giant poodles.”

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